Forward Market Media and Orbitz.com team up to create the “Pick and Win” promotion, culminating with the 2013 Discover BCS National Championship Game
LAKE FOREST, IL – Oct. 2, 2012 – This season, college football fans have a powerful new way to attend the games that matter most, with access to exclusive discounts on hotels and flights thanks to an innovative partnership between Forward Market Media and Orbitz.com in conjunction with the Orange Bowl. Fans can play the new “Pick and Win” promotion right now and take advantage of two ways to score: travel discounts and reservations for affordable tickets to the 2013 Discover BCS National Championship Game if their team makes it to the game.
Here’s how it works: football fans from across the nation are encouraged to visit the Orange Bowl website at www.orangebowl.com, submit their email address on the “Pick & Win” page, and select a team they believe will qualify for the 2013 Discover BCS National Championship Game. Orbitz will immediately reward those fans with a promotional code good for 10 percent off their next hotel room booking at Orbitz.com1. Then, if the selected team qualifies for the 2013 Discover BCS National Championship Game, Orbitz will again reward fans that predicted the correct team with a promotional code good for $75 off a flight and hotel package2. Fans can also reserve face-value tickets for the 2013 Discover BCS National Championship Game by purchasing a ticket reservation in the TeamTix marketplace. If a fan’s team qualifies to play, that fan has the right to an affordable seat.
“Providing college football’s passionate fans with new and exciting ways to participate in their teams’ journeys is an essential part of what we do every day,” says Michael Saks, chief operating officer for the Orange Bowl. “By offering early access to tickets through Forward Market Media’s unique system, as well as Orbitz discounts on the flights and hotels, we’re helping the fans, who want to see their teams play in the Discover BCS Championship Game, secure their seat at Sun Life Stadium for an affordable price.”
“College football fans are among the most passionate in all of sports, and that passion also translates to their love for travel,” adds Michelle Mills, director of strategy and analytics at Orbitz. “Through our partnership with the Orange Bowl and Forward Market Media, fans can immediately take advantage of discounts and book travel on Orbitz.com to see their favorite teams play throughout the 2012 season.”
“For many fans, getting to the National Championship Game is a lifelong dream,” notes Scott McKibben, CEO of Forward Market Media. “Our team is proud to be working with the Orange Bowl to help ensure fans can reserve the right to show their support in person on what is the biggest day of the year for many college football fanatics.”
Forward Market Media’s reservation platform is tested and proven – several organizations including the Big Ten Network are also licensees of FMM.
1Terms & Conditions: All Participants will receive 10% off standalone hotel promo code.
Book a qualifying hotel between September 1, 2012 12:00AM (CST) and December 31, 2012 11:59PM (CST), for 1 or more nights for travel between September 1, 2012 and December 31, 2012 via Orbitz and instantly receive 10% off your booking through the use of the promotion code. Limit one discount per hotel room and one promotion code per booking. Discounts are not redeemable for cash for any reason. Promotion codes are non-transferrable and not for resale. Any attempt at fraud will be prosecuted to the fullest extent of the law. Void where prohibited, taxed or restricted. Orbitz reserves the right to change or limit the promotion in its sole discretion. This promotion code may only be redeemed once.
2Terms & Conditions: Winners will receive $75 off a flight + hotel vacation package.
Book a qualifying flight + hotel package in South Florida between December 3, 2012 and January 7, 2013 for 2 or more nights for travel between December 3, 2012 and January 13, 2013 via Orbitz and instantly receive $75 off your purchase through the use of the promotion code. Limit one discount per hotel room and one promotion code per purchase. Discounts are not redeemable for cash for any reason. Any attempt at fraud will be prosecuted to the fullest extent of the law. Void where prohibited, taxed or restricted. Orbitz reserves the right to change or limit the promotion in its sole discretion. This promotion code may only be redeemed once. Good only up to the total amount of your purchase (including service fee and taxes) or promotion code amount, whichever is less.
About the Orange Bowl
The Orange Bowl is a non-profit sports organization that promotes and serves the South Florida community. The Orange Bowl Festival features a year-round schedule of events culminating this season with two games – the Discover Orange Bowl on Jan. 1, 2013, as well as the Discover BCS National Championship Game on Jan. 7, 2013. Other OBC core events include the MetroPCS Orange Bowl Basketball Classic, Orange Bowl Youth Football Alliance presented by Sports Authority, Orange Bowl Sailing Regatta Series and Orange Bowl Paddle Championships. For more information on the Orange Bowl Festival and its events, including promotional and volunteer opportunities through the Ambassador Program, log on to http://www.OrangeBowl.org
Orbitz.com is a leading online travel company that enables travelers to search for and book an array of travel products and services, including flights, hotels, car rentals, cruises, and vacation packages. Since launching its website in June 2001, Orbitz.com has become one of the largest online travel sites in the world and has led the industry with innovations including the Orbitz Matrix Display and Orbitz Price Assurance. The Matrix Display revolutionized the way the travel industry displayed fares and makes it quick and easy for consumers to compare flights, rental cars and vacation packages. Orbitz.com also offers "Insider Steals" a weekly, members-only flash sale that provides exclusive deals of 50% or more off of handpicked hotels in top destinations around the world. On Orbitz.com consumers can search a broad range of suppliers worldwide. Orbitz.com is owned by Orbitz Worldwide. Stay connected to Orbitz.com with sale alerts, exclusive promotions and engaging conversations by following Orbitz on Facebook, Twitter and the Orbitz Travel Blog.
About Forward Market Media
Forward Market Media (FMM) offers unique online ticketing solutions that connect passionate fans and consumers with the events, products and content they value most. Through its proven Forward Market technology platform, FMM delivers entirely new, compelling, engaging, and entertaining ways for the world’s most respected brands to reach and interact with their most ardent supporters. More information is available at www.go-forward.com.