CHICAGO, IL, Nov. 6, 2006 - Value travelers, deal seekers and shopaholics, start your engines! The biggest shopping day of the year is rapidly approaching and ads already are running with the must-have new toys, gadgets and gizmos. Beat the crowds and treat yourself to an early holiday gift by taking a shopping trip away from home this November!
CheapTickets.com, a leading online travel agency that knows "the less you pay, the better it feelsSM," today releases its holiday shopping edition of the CheapTickets Cheapometer. The CheapTickets Cheapometer is a monthly travel pricing guide that analyzes where vacationers can get the biggest travel value bang for their buck, here in the U.S. and abroad. The Cheapometer assesses and compares the cost of destination specific hotel rates, airfares and vacation packages vs. the average cost here in the U.S.
Following the destination pricing guide, each month the Cheapometer surveys American's attitudes towards travel, based on the U.S. economy and their own personal finances. This month, the survey focuses on travelers' feelings about taking a holiday shopping vacation.
CHEAPTICKETS HOLIDAY SHOPPING TRAVEL CHEAPOMETER: HOTEL ANALYSIS FOR MAJOR SHOPPING DESTINATIONS
A recent survey fielded by CheapTickets.com, using MarketTool's online survey panel, found that 57% of travelers would consider taking a holiday shopping vacation. Almost 40% of these bargain hunters said they would take advantage of hotel deals and savings in suburban areas while on their big city shopping spree.
Many travelers yearn for a trip to prized shopping districts in major cities, such as Chicago's Magnificent Mile and New York City's Fifth Avenue. Yet city-center hotel rooms can be prohibitively expensive.
Astute shoppers don't have to pay big city prices to enjoy the trip. There are average savings of up to 70% to be found on hotel accommodations when staying in a city's outlying areas. With great public transportation options, shoppers have easy access to city shopping splendor at a fraction of the price.
As an added bonus, suburban locations often offer premium outlet shopping centers, easily accessible via rental car for an out-of-city bargain-hunting adventure. The money saved leaves more in the kitty for what really counts... the gifts!
"Why tie yourself down to the same old local chain stores when a trip to the big cities are a fun place to shop till you drop?" asks Marita Hudson of CheapTickets.com's Cheap SquadSM. "The great news is that shopping adventurers willing to think outside-the-box don't need to waste their buying power on pricey downtown hotels. The CheapTickets Cheapometer will help you find discounted lodging -- with many locations also offering nearby outlet shopping."
A shopping vacation, according to CheapTickets.com's latest Cheapometer, is well within reach for savvy consumers. The Cheapometer calculates the average daily rate (ADR) of a 3-star hotel room in 10 shop-till-you-drop destinations, compared to the average daily rate of neighboring 3-star suburban hotels.
¹Percentage savings were calculated on October 20, 2006 - with the exception of Minneapolis, MN which was pulled on October 24, 2006 -- by taking the average price for all hotel bookings in the listed city purchased on CheapTickets.com for travel in November 2006 and comparing them with the average price for all hotel bookings in the listed suburb purchased on CheapTickets.com for travel in November 2006.
CHEAPTICKETS TRAVEL CHEAPOMETER SURVEY FINDINGS
The most recent CheapTickets Cheapometer survey findings demonstrate that shoppers are optimistic about traveling this holiday season:
- 57% of respondents would consider taking a holiday shopping vacation.
- Females (58%) are more likely than Males (42%) to take a holiday shopping vacation.
- 38% of travelers would be "extremely likely" or "very likely" take advantage of hotel deals in suburban or outlying areas when on a big city vacation.
- Families with at least one child under 18 are more likely to take advantage of suburban hotel savings.
In addition to the above findings, other important survey results include:
- 51% of Americans plan to take a vacation in the next 90 days.
- 88% of travelers responded "No," when asked if current economic conditions were impacting their vacation and travel plans over the next 90 days.
- As the holiday season begins, travel planning is up 4%.
This study was fielded by CheapTickets.com from October 26-30, 2006 via the Internet using MarketTool's online survey panel. 871 U.S. adults aged 18 or older were surveyed. All survey participants had traveled for leisure at least once in the past twelve months.
CheapTickets (www.cheaptickets.com) is a leading seller of discounted leisure travel products online through its Web site, www.cheaptickets.com. CheapTickets provides consumers access to its collection of airfares on hundreds of airlines. In addition to air, CheapTickets' family of discounted travel products also includes hotel accommodations, cruises, rental cars, vacation packages, condo rentals and Last Minute Trips. Founded in 1986, CheapTickets is a Travelport brand. Travelport (www.travelport.com) is one of the largest and most geographically diverse travel companies, dedicated to creating the exceptional travel experiences the world demands.